Did you know that 73% of marketers believe that social media marketing has been “somewhat effective” or “very effective” for their business?

I used to think social media marketing was all about showing off, and frankly, I hated it. For years, I thought it was just noise and a distraction from real work. But after going all-in for the past few months, I’ve learned that social media can be a powerful tool when used correctly.

In this episode, I’ll share why I changed my perspective and how you can use social media to build brand loyalty, drive traffic to your website, and engage with your audience in a meaningful way. If you’ve ever doubted the power of social media, tune in to learn how to use it effectively without getting distracted.

Timestamps:
00:00 Welcome to the $100 MBA podcast
00:17 Social Media as a Powerful Marketing Tool
01:03 Building Brand Awareness with Social Media
04:17 The Importance of Brand Affinity
06:34 Paid Ads and Social Media Presence
07:22 Shaping Your Own Story on Social Media
08:29 Using Social Media for Lead Generation
10:16 Why Video Content is Crucial for Social Media Marketing
11:26 Testing Ideas and Gaining Instant Feedback
12:31 Building Relationships and Growing Your Network
13:44 Bonus Tip: Be a Creator, Not Just a Consumer
15:15 Explore MBA.net for More Business Lessons