Merging some of America’s legacy car brands with big European ones made Stellantis the world’s fifth largest automaker in 2021. But just a few years after the merger closed, Stellantis is struggling, and its troubles lie specifically with is North American business – home to Jeep, RAM, Dodge and Chrysler. Critics—including its own dealers—say the company raised prices too high and too fast, and didn’t focus enough on making good products. Its stock has plummeted. Watch the video to learn more.
Chapters:
01:22 Introduction – Why Stellantis is struggling
01:30 Chapter 1 – A troublesome 2024
03:54 Chapter 2 – The promise of Stellantis
07:23 Chapter 3 – Changes and volatility
12:45 Chapter 4 – A focus on innovation